Importance Of Physician Samples In PCD Pharma Franchise
Physician practice has evolved in the last 20 years in India. Previously the act of giving medications in ‘Pudiyas’ (tablets wrapped in paper or plastic envelopes) was more a routine than just practice by neighbourhood clinics. Ordinary doctors used to provide patients with unlabelled medications from their clinics as well as there used to be an insistence on the part of the patient for medication from the doctor himself, but by the time evolution in medicine practice by doctors introduce physician samples(PS).
What are physician samples?
The physician's sample is free samples without MRP and with special instructions Physician Sample Not To Be Sold. Physician samples are usually given so that doctors can understand some unique features about the brand like taste, flavour, size, packing and sometimes for checking its efficacy or result also.
Why physician samples are important for PCD Pharma Franchise?
- Many doctors want a constant supply of prescription drug samples for free distribution. The doctor likes to provide drug samples to patients to start treatment. If the results are positive, the patient will continue this treatment in the form of a prescription from a doctor. This is why drug companies make drug samples available for free to doctors. If a patient needs more drug samples such as cough medicine, this patient will probably buy the same medicine at the pharmacy after the sample runs out.
- Even some doctors who don't see the repetition of drugs like to have drug samples. They will sometimes ask their staff to call a medical representative to bring down samples in their offices. Of course, the repetition of drugs will usually obey because if the doctor does see using certain drug samples, there is a good chance that he also prescribes the drug.
- Some doctors also like medical information material for patients in the form of pamphlets, booklets, table models and wall posters made by drug companies. Just like drug samples, these all are distributed free of charge by drug manufacturers. Doctors like to use this information material to help educate and advise their patients.
How unavailability of physician samples affect pcd pharma franchise business?
More than 90% of PCD Pharma Franchise Companies are only trading houses that do not have their own pharmaceutical manufacturing, so they completely rely on other manufacturers who have manufacturing facilities. These traders do only buying and selling of medicines. Most of the manufacturers cannot provide physician samples to the traders because sample preparation needs more labour work and that will increase the total cost of medicine, so traders cannot afford to supply Physician Samples.
RHOMBUS PHARMA PVT LTD is one of the leading manufacturers and marketers of Pharmaceutical medicines and is recognized in the market, due to our ability to manufacture, export and supply a diverse and quality range of Pharma Products and physician samples of tablets and capsules.